SEO Guru, White Hat Specialist

Natural, Organic Website Growth- Difficult but Highly Effective

Tue, 08 Jan 2013 14:50:51 -0600

If there are dozens of companies out there not only promising the moon but saying they can deliver it yesterday why wouldn�t you take them up on their offers? Why should you build your online reputation organically (and slowly)?

Control

By taking the time to grow your reputation organically, you take control of the situation. You choose the sites with which you want to do business, the blogs on which you want to ...

Will your website attract new visitors or repel them?

Tue, 04 Dec 2012 16:10:53 -0600

Your Site: Will It Attract Or Repel?

Creating a successful business depends on many factors, including a strong online presence. Many business owners and entrepreneurs assume this means putting up a website; however, there is more to it than this. In order to stand out in the crowd, your company must be visible and consumer-friendly. Here are points you should consider and strategies you should employ to enhance your company�s chance for success.

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Why isnt my website working like they said

Sat, 24 Nov 2012 21:35:26 -0600

Why the bulk online website options do not work out often.

A lot of people are still watching a great deal of television, and the larger companies like intuit, one and one, godaddy, and many many more like them. They offer a tempting service that so often ends up just wasting time and money. Many of these companies boast they will get your website in front of the millions of people searching for your ...

Five Popular SEO Myths

Tue, 13 Nov 2012 20:15:48 -0600

Search engine optimization (SEO) has been used for many years as a valuable, effective and affordable method of Internet marketing. The scope of SEO continues to grow each and every day, and it has ceased to be merely an affordable way of Internet marketing. Basically, SEO has become the standard of Internet marketing throughout the globe. However, with such a popular method of Internet marketing, there�s bound to be some things people say ...

Being a successful CEO

Sun, 04 Nov 2012 11:05:15 -0600

Successful CEO's- Managing a large corporation is no easy feat and there are many CEO�s who�ve tried and failed to make a company a success. On the other hand, several CEO�s, such as Steve Jobs and Bill Gates have experienced monumental success. Still other CEO�s have experienced careers that have been both good and bad. Leadership has its challenges and the direction of a company is sometimes unpredictable. Leaders must manage ...

Reputation management

Fri, 02 Nov 2012 13:45:42 -0500

Dealing with Potential Bad Online Reputations

Since businesses prosper only when their reputations are good, every business should use every means possible to build and maintain excellent reputations. Unfortunately, online businesses are often unaware when dissatisfied customers or competitors maliciously malign their businesses.

The potential for ruining reputations are always present, and online businesses should constantly monitor the Internet to learn what people are saying about them.

Steps to Rebuild Reputations

If you discover online ...

What are the most important aspects of your web presence that need to be focused on.

Sat, 25 Aug 2012 16:35:30 -0500

Is it

Web design?

SEO?

Online Marketing?

Web Design

Most people believe that web design is the most important part of a web presence, the feeling here is that if the people coming to the website are not visually pleased they will leave, or bounce. I think this is quite false, I believe the best design is one that is invisible meaning it has no affect, people are not coming to ...

SEO 101

Fri, 10 Aug 2012 00:37:23 -0500

Definitions

Keyword- Words and/or phrases internet users currently type into search engines to find what they want.

Keyword research- taking the keywords just found and determining the probability of coming up on page 1 for that word and/or phrase.

This is the point at which 99% of all SEO fails because it is the ground floor, the base for which all other SEO actions are focused upon. So if your SEO professional ...

One way link building

Fri, 10 Aug 2012 00:36:26 -0500

One way link building

In order to get some sort of return on your investment of creating a website, it is necessary to understand what it takes to make your website come up in the search engines. There are many factors in ranking organically, we will not touch on all of them, instead I will focus mainly on one way link building. One way link building is ...

How to Brand your Emails Effectively

Tue, 19 Jun 2012 11:22:15 -0500

How to Brand Your Emails Effectively

Email is an undeniably convenient method of communication. If your employees are like those in most other companies, they may send out dozens, even hundreds of emails to clients, customers and professional colleagues on a daily basis. However, if your company is only using email for communication, you are missing out on a valuable opportunity to create name recognition, enhance your company image and more.

By branding your emails ...

How Merchandising Can Improve Sales

Fri, 08 Jun 2012 14:56:51 -0500

How Merchandising Can Improve Sales

Merchandising is an important part of any store's sales strategy. Without proper merchandising, customers may have no reason to enter your store at all, unless they know exactly what they are buying. Once they are inside the store, you want them to purchase more than what was on their list. The best way to increase sales in your store is merchandising your products properly. The way products are displayed ...

What is SERP Page4- links

Thu, 07 Jun 2012 13:18:37 -0500

If you have relevant, original, compelling, informative content then people will link to you. Other bloggers will find your information and link to it so their readers can be better informed. The key is to have all link backs to your website to be surrounded by content, having just a text link on a page is what search engines refer to as a "paid link� . This doesn�t mean you paid for that link, this ...

What is SERP Page3-Content

Thu, 07 Jun 2012 13:17:53 -0500

When writing your content for the front page, use keywords that are being used on the internal pages to link to them. So if I have a page called paracord necklaces within the content on my front page it may read "and if your looking for a paracord necklace we offer a great selection.� Using the keyword as the link to that page.
Then on the paracord necklace page maybe you have a link ...

What is SERP Page2-Optimize

Thu, 07 Jun 2012 13:15:53 -0500

Now that we are looking for actual keywords and we know the type of traffic to expect, lets get down to the core of how we can use this information to let the search engines know we are the best source for information based on specific keywords.To accomplish this first thing that needs to happen is your website need to be optimized for the actual keywords we have just found. That means we have to ...

What is SERP Page1-Keywords

Thu, 07 Jun 2012 13:14:23 -0500

How to rank high in the SERP
By
Chris Astuccio
Marketing On Page

SERP is typically known as Search Engine Results Page, I prefer to use it to mean Search Engine Ranking Position.What is the difference? Well whether you rank on page 1,2,3,4 etc is not as informative because there are between 10- 20 positions per page compared to what number you are in the ranking1-100 100 could be page 5. Knowing what position ...

The one two punch of Panda and Penguin

Sun, 27 May 2012 13:10:45 -0500

Why google updates may have affected your websites ranking, and what you can do to make sure it is corrected. SEO companies around the globe are scrambling trying to understand why google has dropped their ratings, of course it is all just speculation since google can tell the public what ever it wants to truth or not.

If you have noticed your ranking drop and your traffic disappear, chances ...

Google updates Algo to effect above the fold content

Thu, 19 Jan 2012 20:19:16 -0600

Google engineer extraordinaire Matt Cutts has announce today that they updated the algorithm to penalize websites who hide content lower down in the website. Above the fold is a newspaper term that refers to what you see as soon as the page loads. Google tells you exactly where they want the best information. Here is their browser size recommendation chart .

What this means for web designers is, its time to re-think all those ...

Why Social media wont play a big part of SERP

Thu, 19 Jan 2012 15:52:17 -0600

As I go about my business of trying to help as many small businesses as I can through any means including social media outlets I find spammers. Now this has also been the case with link building at one time, because its very easy to create link farm networks. A link farm is allowing people to post irrelevant text links on pages.

It took the search engines a little bit of time to ...

How to rank well in google SERP

Sat, 31 Dec 2011 21:06:37 -0600

This is two excerpts from the Ebook I wrote titled how to rank high in google SERP

"

SERP is typically know as Search Engine Results Page, I prefer to use it to mean Search Engine Ranking Position. What is the difference? Well whether you rank on page 1,2,3,4 etc is not as informative because there are between 10-20 positions per page compared to what number you are in the ranking1-100 100 could be ...

Adwords PPC Marketing solutions

Wed, 16 Nov 2011 12:27:18 -0600

Before you go and jump into the deep end of the pool with all the sharks in the adwords world. It would be prudent to consult with Marketing On Page. Finding someone who knows what they are doing is a difficult task. Even just setting up the account structure properly is essential if you want to succeed in the online advertising market.

It used to be that whoever ...

Local listing ranking

Tue, 04 Oct 2011 23:44:13 -0500

It is critical that business that have a physical location, also have optimized local listings. That means that across the majority of local listing websites such as google places or yahoo local, and literally hundreds of others, everything will match. Right now all these local listing websites use data they mined online so that data could be wrong, and is likely different on most sites, meaning you will never get to the top ...

Tools of the SEO trade

Tue, 09 Aug 2011 02:37:37 -0500

The tools of the SEO trade can be overwhelming which tools are the best? Will any tool really give me everything I need? These are the question We are going to explore.
First set of tools you will want to acquire are free tools that will allow you to measure results of your websites SEO. We will start with some ranking tools which will allow see what google, alexa, compete, and moz think about your ...

what is a keyword

Sat, 18 Jun 2011 18:41:02 -0500

This is the fundamentally the most important aspect of any websites hopes and dreams of being found online. How so you ask? Well your ability to rank online is directly related to your ability to locate keywords.

The definition of a keyword is very simple.
Keyword: A word or phrase that is searched for by many people.
Pretty basic right. Well then why do so many SEO campaigns fail? The reason is also quite ...

Why the SEO community dropped the ball, by calling out google.

Fri, 06 Jan 2012 08:14:06 -0600

As I watched the twitter flow roll by, and saw an article talking about how google was some how caught doing something wrong, or unethical.

What I think most people even industry "leaders" do not understand is what is a "paid link"? Just looking at it, one might assume its simply paying for a link. Like most assumptions this one is also wrong. Google released the "Panda update" in order to target "paid ...